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When it comes to NFTs, .IO is becoming the go-to domain extension

Morgan Linton
Morgan Linton

If you have been anywhere on the Internet then you've likely been bombarded with stories about NFTs. Last week history was made when a piece of NFT art sold for $69M and most people think this is only the beginning of a massive new trend.

At the center of this trend are a handful of companies and if you look at the domains they are using, it's hard to ignore the fact that .IO seems to have become a fan favorite in the NFT community.

In a lot of ways this makes sense. NFTs are all about moving away from conventional norms, and I think the community likely sees .COM as, well, conventional. .IO on the other hand has been one of the top domain name extensions that innovative new startups have flocked to so seeing it become a center of mass in the NFT community isn't a big surprise.

So who is using .IO in the NFT ecosystem? Here's a quick tour:

Like the giant text says in the middle of their site, is the largest NFT marketplace in the world. If you're buying an NFT, there's a good chance you're going to buy it on

Buying or selling NFTs? Well then it's more than likely you'll be using as your wallet. It has quickly become the top wallet for NFTs and it doesn't look like that's going to change anytime soon.

Kings of Leon made history earlier this month for being the first band to release their album as an NFT. And they released that album on

A gallery of the most expensive NFT art and aptly named Before last week CrossRoad by beeple sat in the #1 spot, now Everydays: The first 5000 Days sits in the top spot, and yes - it's good to be beeple. is the main site in the NFT world that keeps track of NFT sales, from NBA Top Shots to CryptoKitties, it's all here and constantly updated.

So yeah, it's safe to say .IO has been more than accepted by the NFT community, and I think it's here to stay. For ccTLD investors this is of course very good news because the ecosystem around NFTs is still relatively nascent, but I think we can all agree, it's getting a ton of press and growing quickly and as more companies enter the market, more .IO names will change hands.

As I've been getting more deeply involved with NFTs (I bought my first piece of NFT art last night 🖼 ) I'm finding myself spending more time on .IO domains than .COM domains, and well, it gives me goosebumps, it's awesome, I love it, keep it coming! 🚀

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